Austin Mathews

You inner being is crucial to almost everything about you. It’s what defines you; it’s your identity. This time around, I’m going a bit deeper...

Branding builds identity and trust. Marketing promotes products and drives sales. Are both vital for success?

Branding isn't black and white. Ethical dilemmas, cultural sensitivity, and authenticity are ongoing challenges...

Brand communities exist to serve their members, not the brand. Give up tight control & nurture the community to allow it to thrive...

Stories reflect our joys, sorrows, and struggles, creating connections that transcend time and culture...